Cherry & Fern Celebrations is a wedding celebrant service based in South East London, specialising in creating bespoke ceremonies with a focus on inclusivity and a relaxed atmosphere.
Founded by Hannah (she/her) a passionate advocate for LGBTQ+ rights and a seasoned event professional (having worked in the West End for the last 15 years!), the business caters to couples seeking a wedding ceremony that reflects their unique love story, regardless of sexual orientation or gender identity.
A Vision Built on Inclusivity and Acceptance
Hannah's journey into the world of wedding celebrancy stemmed from a desire to create wedding experiences that were personal, meaningful, and accessible to all. Having never subscribed to traditional norms herself, Hannah recognised the need for a celebrant service that celebrated love in all its beautiful forms.
Hannah’s vision was further solidified by her experience within the LGBTQ+ community, particularly the challenges faced by bisexual individuals (Hannah is also bisexual and spoke about bi-erasure) seeking representation within the wedding industry and in LGBTQ+ spaces generally.
Creating a More Inclusive Wedding Industry for LGBTQ+ Lovers
Cherry & Fern Celebrations prioritises inclusivity at every step of the wedding planning process. From using gender-neutral language throughout its communication to actively listening to client stories, the aim is to foster a safe and welcoming environment where LGBTQ+ couples feel comfortable expressing themselves freely. This extends to acknowledging the potential challenges faced by those estranged from family due to their sexual orientation or gender identity.
By avoiding assumptions and promoting diverse content on social media, Cherry & Fern Celebrations strives to provide a space where LGBTQ+ couples can find inspiration and guidance in planning their dream ceremony.
Beyond inclusivity within their own services, Hannah and Cherry & Fern Celebrations actively promote LGBTQ+ voices and businesses within the wedding industry.
A commitment that’s evident in Hannah's decision to invest time, energy and resources into LGBTQ+ focused wedding businesses, such as the Rebel Love Directory, rather than less inclusive organisations.
Additionally, Cherry & Fern Celebrations champions education and awareness by consistently seeking out opportunities to expand its knowledge and understanding of LGBTQ+ issues.
Hannah is also an Equality, Diversity, and Inclusion (EDI) consultant, creating informative and accessible workshops for those looking to be better allies to the LGBTQ+ community.
Hannah said:
“I think my background in EDI really helps me to create meaningful connections with my clients, and lets them know they’re in trusted and safe hands. I’ve been told throughout my life that I have the ability to put people at ease, and in an industry that can sometimes feel like all sparkles, tits, and teeth, I offer a relative haven of calm and meaningful connection.”
Hannah is also incredibly passionate about storytelling. She's well aware that every couple has a unique journey and with Cherry & Fern, they prioritise capturing the essence of these stories during the ceremony planning process. This personalised approach allows for the creation of ceremonies that are deeply meaningful and resonate with the couple and their loved ones.
Cherry & Fern's commitment to diversity also means that even the business’ marketing materials showcase real-life couples and diverse ceremonies, aiming to inspire LGBTQ+ to-be-weds by demonstrating the possibilities for their own wedding day. This approach celebrates the beauty of individuality and encourages couples to envision a ceremony that reflects their unique love story.
Helping Lovers Feel Valued On and Before Their Big Day
What sets Hannah and Cherry & Fern Celebrations apart is their unwavering commitment to inclusivity and their ability to create genuine connections with couples. Hannah’s expertise in EDI fosters a sense of trust and understanding, while her ability to create relaxed and meaningful ceremonies caters to those who might feel overwhelmed by traditional wedding norms.
As an advocate for LGBTQ+ lovers, Hannah anticipates and is prepared to address any challenges that may arise in promoting LGBTQ+ inclusivity. Sensitive conversations, especially ones around identity or tradition, aren’t always easy but Hannah knows her training and experience as an EDI consultant will be a valuable asset.
Advice for Fellow Professionals In The LGBTQ+ Space
For wedding suppliers looking to become more LGBTQ+ inclusive, Hannah suggests challenging preconceived notions and embracing the diverse realities of modern weddings. Moving away from traditional terminology and offering alternative ceremony structures are just some of the steps vendors can take to create a more welcoming environment.
She believes the most rewarding aspect of their work lies in the opportunity to learn about couples' unique love stories. This includes both the triumphs and challenges that have shaped their journeys together. She recommend incorporating these narratives into the ceremony to create truly personal experiences that celebrate the enduring power of love.
Vibe check!
We asked Hannah a few questions to get a feel of her personality and a bit of a vibe check!
If Cherry & Fern Celebrations had a theme song, what would it be and why?
“This is such a tough question! Probably “Still Into You” by Paramore, a) because it’s an absolute bop, but b) because the lyrics could be applied to absolutely every wedding ceremony I’ve ever done, and are just such a joyous declaration of love.”
I should be over all the butterflies
But I'm into you (I'm into you)
And, baby even on our worst nights
I’m into you (I’m into you)
Let ‘em wonder how we got this far
‘Cause I don’t really need to wonder at all
Yeah, after all this time
I’m still into you
If you could offer one piece of advice to lovers planning their wedding, what would it be?
“Think outside the box and don’t be afraid to truly honour what you want. If you hate the idea of standing up in front of a room full of people? Don’t! Sit down for all of the parts of the ceremony you possibly can. Terrified of public speaking? Do your vows in private, with just you and your partner! Don’t feel pressure to do things just because they’re “expected””
Describe your dream wedding (real or imaginary) in three words.
“Relaxed. Banter. Pizza.”
If you want to find out more about Hannah at Cherry & Fern Celebrations then you can read more on her profile HERE
Or head directly to her website HERE
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